Privacy Policy

Privacy Policy Last updated: April 2, 2026

Introduction

Pointure operates this store and website, including all related information, content, features, tools, products, and services (the "Services"). Pointure is powered by Shopify. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read and understood how your information is collected, used, and disclosed as described here. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Personal Information We Collect

"Personal information" refers to information that identifies or can reasonably be linked to you. We may collect the following categories, depending on how you interact with us:

Contact details — name, billing and shipping addresses, phone number, and email address
Financial information — payment card details, transaction details, and payment confirmation
Account information — username, password, security questions, preferences, and settings
Transaction information — items viewed, carted, wishlisted, purchased, returned, or exchanged
Communications — information included in your messages to us, such as customer support inquiries
Device & usage information — IP address, browser, network connection, unique identifiers, and how you navigate the Services
Order history — for invoicing, delivery support, and returns

Sources of Personal Information

We collect personal information:

Directly from you, when you create an account, place an order, or contact us
Automatically, through cookies and similar technologies when you use the Services
From service providers, who collect or process data on our behalf
From partners or other third parties, as permitted by applicable law

How We Use Your Personal Information

We use your personal information to:

Fulfill and manage orders — process payments, arrange shipping, handle returns, exchanges, and refunds, and issue invoices and receipts
Provide and improve the Services — maintain your account, remember preferences, send account-related notifications, and personalize your shopping experience
Marketing and advertising — send promotional communications by email, text, or post, and display relevant online advertisements based on your activity
Security and fraud prevention — authenticate your account, detect and act on potentially fraudulent or malicious activity, and protect the security of the Services
Customer support — respond to your inquiries and maintain our business relationship with you
Legal compliance — comply with applicable law, respond to valid legal process, and enforce our terms and policies

We do not sell, rent, or share your personal information with third parties for their own independent marketing purposes.

How We Disclose Personal Information

We may share your personal information in the following circumstances:

With Shopify and service providers who perform services on our behalf (e.g., payment processing, order fulfillment, shipping, cloud storage, IT management, data analytics)
With business and marketing partners, to provide personalized advertising based on your online activity — you have the right to opt out of this use (see Your Rights below)
At your direction, such as when you use social media integrations or request shipment to a third party
Within our corporate group or affiliates
In connection with a business transaction, such as a merger, acquisition, or bankruptcy
As required by law, including in response to subpoenas, search warrants, or government requests, and to enforce our terms and protect our rights or those of our users

Our Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services to provide and improve them. Information you submit may be transmitted to and stored by Shopify, and may be processed in countries other than where you reside. In circumstances where Shopify processes your personal information (including in connection with its enhanced features), Shopify is the responsible data controller for those purposes.

To learn more about how Shopify handles your data, visit the Shopify Consumer Privacy Policy. To exercise rights related to data processed by Shopify, visit the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may include links to third-party websites or platforms. We are not responsible for the privacy or security practices of those sites. We encourage you to review their privacy policies before providing any personal information.

Children's Privacy

The Services are not intended for children. We do not knowingly collect personal information from individuals under the age of majority in their jurisdiction. If you believe a child has provided us with their information, please contact us for deletion. We do not knowingly sell or share personal information of individuals under 16 years of age.

Data Security and Retention

We store customer data securely and limit access to authorized staff only. While we implement appropriate technical and organizational measures, no security system is perfect, and we cannot guarantee absolute security. We recommend avoiding unsecured channels when sharing sensitive information.

We retain your personal information for as long as necessary to maintain your account, provide the Services, comply with legal obligations, resolve disputes, and enforce our agreements.

Your Rights and Choices

Depending on where you live, you may have the right to:

Access / Know — request access to the personal information we hold about you
Delete — request deletion of your personal information
Correct — request correction of inaccurate personal information
Data Portability — receive a copy of your data and request its transfer to a third party
Opt out of Sale / Targeted Advertising — opt out of the sharing of your personal information for targeted advertising purposes (exercise your rights here)
Manage communication preferences — unsubscribe from promotional emails at any time via the unsubscribe link in those emails; note that we may still send transactional or account-related communications

If you reside in the UK or European Economic Area, you may additionally have the right to:

Object to or restrict processing of your personal information for certain purposes
Withdraw consent at any time where processing is based on consent (without affecting prior lawful processing)

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request. Authorized agents may submit requests on your behalf with appropriate proof of authorization.

International Transfers

Your personal information may be transferred to, stored, and processed outside your country of residence. Where transfers originate from the EEA or UK, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent instruments.

Complaints

If you have concerns about how we handle your personal information, please contact us using the details below. You may also have the right to lodge a complaint with your local data protection authority. EEA residents can find the relevant supervisory authority here.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or operational needs. We will post the revised version on this website and update the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy, how your personal information is handled, or wish to exercise any of your rights, please contact us:

📧 online@pointure.com or at 009614444441 Antelias, Al Maten, Lebanon

For the purpose of applicable data protection laws, Pointure is the data controller of your personal information.